Sponsor Profiles

John Smith's

Headline sponsor

John Smith’s is the UK’s number one Ale, with 54% value share of Classic Ale . Since 1758, the original ale has been brewed in HEINEKEN’s Tadcaster brewery. The brand has a 69% higher ROS than its closest Classic Ale competitor , showcasing that the brand is Only Ordinary by Name and making it a must-stock for pubs across the UK. John Smith’s is part of HEINEKEN’s unrivalled portfolio of brands, which also includes Foster’s, Heineken®, Strongbow, Desperados, Kronenbourg1664, Bulmers and Amstel, backed by a full range of niche and speciality brands.

HEINEKEN employs around 2,000 people, with headquarters in Edinburgh. In addition to being Britain’s leading cider and beer business, HEINEKEN owns around 1,050 pubs through its Star Pubs & Bars business. The company is passionate about its cider and beer brands and the outstanding service that it provides to help its customers grow their businesses. HEINEKEN continually invests in insight to understand what consumers do, drink and buy so that its customers can maximise the growth segments relevant to their business.



Supporting Best Community Pub

As the UK’s leading community pub group, it is only natural that Admiral Taverns once again partners the Great British Pub Awards and the Best Community Pub award. We are enormously proud of this association as we believe it is the single most important category at these awards – because great community pubs truly are the absolute foundation of this industry, and the heartbeat of countless communities across the country.

We understand the magic of what makes a true community pub great, and work hard to support our licensees in running such venues. We have an absolute focus and dedication in supporting our licensees to develop both their businesses and themselves. We take a bespoke approach to each pub and each individual – identifying the right support and training for each and every licensee.

We look forward to working with the Publican’s Morning Advertiser to shine a light on those pubs that are genuine beacons in their local community – that have made a real difference and serve as an inclusive hub that enrich local community life.

The process to find the Community Pub of the Year will of course identify great pubs, with supreme standards, friendly, fantastically-trained staff, with a great range of products and services – and possess all the other hallmarks of strong pub businesses. But the finalists, and eventual winner, of this category must be much more than this – pubs that are community centres run by passionate and talented licensees who make a genuine and telling contribution to the immediate world around them.

Let the search for the prestigious Community Pub of the Year begin! Good luck to all who enter and for more information about us call 0845 0708950



booker-makro-223Supporting Best Food Pub

Booker Group is the UK’s leading food & drink wholesaler with 200 branches nationwide.  Licensees and Publicans have the flexibility of internet ordering and deliveries as well as calling into their local branch.  Through offering a fantastic range of great value for money, quality own-brands and branded products, Booker can meet then needs of any catering operation. Booker’s commitment to its customers is ‘choice up, prices down and better service.’




Supporting Best Family Pub

In Great Britain Coca-Cola European Partners (CCEP) employs some 4,000 people across England, Scotland and Wales at manufacturing sites, offices and depots. In GB, CCEP makes, sells and delivers products including the following for The Coca-Cola Company (TCCC): Coca-Cola, diet Coke, Coca-Cola Zero, Coca-Cola Life, Fanta, Sprite, Dr Pepper, glacéau vitaminwater, glacéau smartwater, Schweppes, Schweppes Abbey Well, Relentless and Oasis. CCEP in GB also makes, sells or delivers Monster, Appletiser and Capri-Sun. CCEP has the largest share of soft drinks in the on trade and its leading portfolio offers something for every consumer and occasion. Its broad range of products for the on-trade include the iconic Coca-Cola glass contour bottle, Schweppes mixers and the Appletiser range.


Supporting Best Spirits Pub

Diageo is the world’s leading premium drinks business with an outstanding collection of brands across the spirits category. These brands include Smirnoff, Cîroc and Ketel One vodkas, Gordon’s, Tanqueray and Tanqueray 10 gins, Johnnie Walker and Haig Club whiskies, Captain Morgan and Baileys.

The Spirits Revolution campaign, brought to you by Diageo, was launched in April 2014 to help publicans and licensees maximise their spirit sales. The campaign shares advice, hints and tips to licensees and bar staff by focusing on the three key pillars of Spirits Revolution; ‘Inspire’, ‘Sell’ and ‘Serve’. As part of the campaign, Diageo also offers information on its industry-leading face to face bartender training programme, ‘Diageo Bar Academy’, which provides accredited training to inspire bartenders and raise industry standard. Last year Diageo Bar Academy trained 12,000 bartenders and it plans to train a further 15,000+ this year.

Diageo is proud to sponsor the Best Spirits Pub of the Year category at the Great British Pub Awards for the sixth time and wishes all the entrants the best of luck.

For more information visit www.spirits-revolution.com

Diageo spirits should always be drunk responsibly, for more information please visit:



ei-group-233Supporting Best Partnership Pub

Ei Group is the largest pub company in the UK, with some 4,600 properties, predominantly run as leased and tenanted pubs. We also directly manage pubs and collaborate with experienced experts in the industry.

Ei Publican Partnerships, our leased and tenanted estate, continues to be our core business and we pride ourselves on our ability to attract and retain new and experienced entrepreneurial publicans to run our pubs.

Ei Commercial Properties manages a developing portfolio of sites which it leases to third parties on commercial property terms.

Ei Managed Operations takes advantage of the pubs in our portfolio that have a significant benefit to being directly managed by experienced pub managers and operators. We have two distinctive operating models to achieve the best results – Bermondsey Pub Company and Craft Union Pub Company.

We have developed our Ei Managed Investments portfolio as well by partnering with some of the most experienced operators in order to tap into their expertise and develop sites.



molson-coorsSupporting Best Turnaround Pub

Molson Coors brews & distributes with one important mission, delighting the world’s beer drinkers. Operationally our focus is to be first choice for customers & consumers and this underpins everything we do. Our portfolio includes 2,000 of the best names in the business across beer, spirits, cider, wine & soft drinks. With a Wine range of 700 wines, 400 exclusive to on-trade and 150 Molson Coors exclusives, from reliably great house wines, to a sophisticated selection for celebrations, Molson Coors enables you to assemble the best possible offering for you and your business



punch-223Supporting Best Newcomer

“Punch Taverns is one of the UK’s largest leased and tenanted pub companies with a portfolio of over 3,500 pubs nationwide. These are operated by thousands of enterprising individuals – our partners – who are running their own pub businesses in our premises. Our vision is to be the highest quality, most trusted and best value pub partner in the UK.

The Punch Taverns business model is based on our aim to deliver the best standards of service to our Partners, working closely with them to earn their trust and to help them build quality pub businesses.

The Great British Pub Awards are a great opportunity to highlight the fantastic diverse businesses that make up an industry unique to the UK. We know that high quality, new entrants, with new ideas and innovation are the lifeblood of the future success and direction of pubs and we are proud to be sponsoring the Best Newcomer award.”



sky-logo-jpegSupporting Best Sports Pub
Sky entertains and excites tens of thousands of pubs and clubs, with the most comprehensive multichannel television service in the UK and Ireland, helping to deliver value and drive revenue for licensees.
At Sky, we continue to invest in the best entertainment and live sport, as well as providing our customers with the very best in products and services. We led the UK into the age of high definition television and launched Europe’s first 3DTV channel, Sky 3D. More recently, we acquired The Cloud, the largest public WiFi provider, with over 9,000 pubs on our network. The service delivers simple, fast, reliable and cost effective broadband to millions of Wi-Fi enabled smartphones, laptops and entertainment devices.
We offer our licensees support through branded POS, Preview and PreviewLIVE – our magazine and website for licensed Sky TV subscribers – helping to inform licensees about upcoming sporting fixtures and best practice on making the most out of sport.
As part of our bigger picture, Sky believes in making a wider contribution to the communities in which it operates, increasing participation in, and access to, the arts, grassroots sport and positive action on the environment.
Call Sky Business on 08448 244 244, where our dedicated team will be able to show you how Sky can help drive revenue for your business.