Partners
Brought to you by
Morning Advertiser
The Morning Advertiser published in association with its founders, The Licensed Trade Charity, is Officially Number One for the on-trade in England and Wales and has long been considered the pub trade's favourite newspaper. Recent design and contents changes are just the latest in a long and successful series of evolutionary improvements since its launch in 1794.
The weekly diet of informative news stories, comment by leading industry figures, in-depth features and lively humour make the package a great read for licensees everywhere.
www.morningadvertiser.co.ukWith thanks to
Abbot Ale
Supporting Best Cask Beer Pub 2010
Abbot Ale Seal of Excellence
Abbot Ale is delighted to sponsor the prestigious Cask Ale Pub of the Year Award. This award recognises licensees who understand the value of cask beer to their pub and who put this unique drink at the heart of their offer.
Now, more than ever, licensees need to give their customers a truly first class pub experience. Cask ale gives drinkers something that they just can't get at home and is proven to draw people into a pub and keep them coming back for more.
Abbot Ale is the ultimate in English brewing. An irresistible ale with masses of fruit characters, a malty richness and superb hop balance. It is brewed longer to a unique recipe which makes it the full flavoured, smooth and mature beer it is today.
Abbot, as with all cask ales, relies on the skill of licensees to complete the brewing process and treat drinkers to the perfect pint everytime. Thank you to those who have the passion and dedication to cask ale and good luck to all the entrants this year.
www.abbotale.co.ukBudvar
Supporting Best Gastropub 2010
Once again Budweiser Budvar is sponsoring the annual hunt for the Great British Pub Awards' top gastropub
2010 will be the fourth year that Budweiser Budvar has sponsored the gastropub category in the Great British Pub Awards. During this time we have become versed in sponsor etiquette and that includes not dilating upon the unique qualities of our beers. Anyway most savvy people know that every drop of Budvar is brewed only at our own brewery in Southern Bohemia in a 100 day natural brewing cycle, using only local natural ingredients and our own spring water with wow-factor to produce the ultimate lager conditioned beers.
We also know when addressing gastropub people, that it is vulgar in the extreme to emphasise the almost unlimited food matching opportunities that Budvar Dark or Original offer. Aficionados of dishes as diverse as tapas, fish, chicken, ribs or Jamaican jerk already know that their enjoyment with these beers enhances the taste and sensory experience ten-fold.
Actually much as we love gastropubs and appreciate the way they are adding a new strand of dynamism to the pub business, that we are delighted to encourage with our sponsorship, we believe in the Great British Pub Awards so much that we would take almost any category the MA suggested to us - the best gastropod award for instance? Watch out for the Budvar Golden Mollusc in 2011.
www.budweiser-budvar.comCarlsberg UK
Supporting Best Turnaround Pub 2010
Carlsberg UK is one of the biggest supporters of the on-trade. It has the leading beer portfolio in the UK, with flagship brands Carlsberg and Carlsberg Export, top ale brand Tetley's as well as leading world beers San Miguel and Tuborg.
Carlsberg UK's support for the on-trade centres on our unique We Deliver More (WDM) campaign which looks to help all our customers improve their businesses right across the board - from driving turnover to making better savings.
Through WDM Carlsberg UK offers licensees more business support than any other major brewer. The focus area of WDM is our online service http://www.carlsbergwedelivermore.co.uk/ where licensees can log on and pick up expert advice on how to create a better offer for consumers on their pubs.
Since its launch in 2008/9xxx We Deliver More has helped licensees save £76,000 and has given advice to hundreds of licensees, from giving them advice on pursuing rate appeals or offering excellent deals on IT and telecoms.
Carlsberg UK is not just a supplier - it is a true business partner to the trade and is helping pubs turn around their business everyday.
As a result we are delighted to be sponsor of the newest award in the Great British Pub Awards: "Best Turnaround Pub".
During these difficult economic times licensees are faced with a hugely challenging environment. Turning a pub that has fallen on hard times around takes a unique talent and we look forward to celebrating the very best of this entrepreneurial spirit in the pub awards at the awards in September.
Filmbank
Supporting Best Entertainment Pub 2010
Transform your pub with a licence to screen films
Filmbank Distributors represent Hollywood and independent film studios in the area of legally licensing film screening in the hospitality sector across the UK, including all pubs, bars, clubs and restaurants. Owned by Warner Bros. and Sony Pictures, other represented studios include 20th Century Fox, Disney, Universal, MGM, DreamWorks, Paramount and Pathé.
Filmbank offer 2 different screening licences to suit the individual needs of pubs and bars. The PVSL (Public Video Screening Licence) is an annual licence permitting unlimited screenings using legitimate bought or rented copies of films to a non-paying audience. Pricing depends on football and starts at £81 + VAT per year. This licence is perfect for premises wishing to host regular film clubs or use film in the background to create ambience.
The STSL (Single Title Screening Licence) is issued on a title by title by basis and permits holders to charge an entry fee for the screening. This licence is ideal for themed events and meals deals.
Screen films prior to DVD and Pay TV release
With the STSL many films are available only 10-12 weeks after cinema release meaning your pub or bar could host it's very own première style event. Filmbank are proud to be sponsoring the Best Entertainment Pub category as we feel that it is these creative individuals and premises who offer real added value to their customers through events such as film screenings, that will really mean the industry will attract new customer groups and drive footfall through the doors.
www.filmbank.co.ukGaymers
Supporting Live Music Pub of the Year 2010
Gaymers cider is thrilled to be linking with the Morning Advertiser for this year's awards - Live Music Pub of the Year. Live music is an increasingly important revenue driver for pubs, especially for those looking to differentiate themselves from the competition. This year Gaymers cider aims to recognise those pubs which have developed live music as a core strategy for their business.
Peter Spencer, MD, Gaymer Cider Company said, "Live music is at the heart of everything we do at Gaymers cider, whether its sampling to festival goers at Glastonbury, giving audiences the chance to see massive bands at small, intimate gigs or simply selling to consumers in music venues. So it's easy to see why we're delighted to be sponsoring for the second year the ‘Live Music Pub of the Year' category at The Great British Pub Awards. Live music is a huge footfall driver to pubs and we're proud to recognise the industry's best in class through this award. Good luck to all entrants!"
Innserve
Supporting Best Cellar 2010
Innserve is the leading technical service provider in the UK offering in house nationwide coverage 9am to 9pm 365 days a year. In addition to our maintenance and installation offering, we have a range of products and services including bespoke & BII training courses, FGas compliance visits, cellar cooling and recently developed energy saving devices.
Innserve are delighted to be supporting the Great British Pub Awards and this award for Best Cellar is a fantastic opportunity to highlight an often overlooked but crucial part of good quality beer. Innserve make about 300,000 maintenance visits a year but we haven't had the opportunity to publically support those pubs that consistently get it right until now. We want to celebrate excellent standards in all aspects of cellar management including weekly routines, adherence to H&S and passion about serving the quality pint.
www.innserveltd.co.ukJTI and Save Our Pubs & Clubs
Supporting Best Creative Outdoor Area 2010
Launched last year with the support of TV chef and publican Antony Worrall Thompson and MPs from the three main parties, the Save Our Pubs & Clubs campaign is a coalition of groups and individuals who believe that the public smoking ban introduced in Scotland in 2006 and the rest of the United Kingdom in 2007 is excessive and should be amended to allow separate smoking rooms.
Campaign director Simon Clark said: "By supporting this award we aim to show our commitment to publicans who go that extra mile to accommodate all their customers, including smokers, throughout the year.
"Although we want the smoking ban amended to allow separate smoking rooms, we also want to highlight the fact that the ban could be extended to doorways and beer gardens with exclusion zones around many public buildings, including pubs and bars.
"Supporting this award gives us the opportunity to highlight this very real threat that could have serious repercussions for publicans and their customers."
Jonathan Yajima, JTI's Head of Horeca and Vending, said, "Our aim to help licensees improve the profitability of their business and accommodate all their customers, including the 10.5 million smokers in the UK.
"Therefore we are delighted to support both the Best Creative Outdoor Area award at the Morning Advertiser's Great British Pub Awards 2010 and the Save Our Pubs & Clubs campaign."
http://www.amendthesmokingban.com/
www.jti.comKopparberg
Supporting Best Managed Pub 2010
Kopparberg Cider, one of the UK's leading packaged cider brands and the bar trade's number 1 pear cider brand is delighted to be sponsoring Managed Pub of the Year. Made in the town of Kopparberg, Sweden to a 1930 recipe and best served chilled over ice, Kopparberg has a light semi-sweet taste and is available in 6 different variants: Kopparberg Pear Cider, Kopparberg with Mixed Fruit, Kopparberg with Strawberry & Lime, Kopparberg Apple Cider, Kopparberg with Elderflower & Lime and Kopparberg Alcohol-free Pear Cider.
Kopparberg's success has led to the launch of a new integrated marketing campaign which incorporates new music and the latest bands.
Managing Director of Kopparberg UK, Davin Nugent commented "Kopparberg is a truly unique brand. Fermented in our family owned brewery in Kopparberg Town, Sweden, Kopparberg Cider has been championed by an incredibly loyal consumer base. In launching a new advertising and communications platform for the brand here in the UK, we were conscious of wanting to give something back to our existing consumers, to recognise that it was they who discovered and endorsed us while at the same time, seeking to attract a wider audience to the brand."
Makro
Supporting Food Pub of the Year 2010
Makro recognises the importance of food to the pub industry and is delighted to be sponsoring the category recognising the best food pubs in Britain.
As one of Britain's leading HoReCa wholesaler, we can provide everything under one roof for pubs serving food - whether it's bar snacks, traditional grub or full menus.
Our new and improved fresh food departments offer a large range of wholesale meat and poultry, with a free butchery cut and collect service, more than 250 wholesale fruit and vegetable lines and more than 300 cheeses.
Specialist advisors have been introduced into each store, providing one-to-one advice and product expertise in our meat, fish and wine departments.
We also offer an extensive range of professional kitchen equipment, HACCP compliant equipment, cleaning products, kitchen workwear and a smoking ban solutions range.
Makro is proud to be working with great British pubs, to help our pub customers maximise their profit with our range and pricing.
Congratulations and good luck to all the finalists.
http://www.makrolovethepub.co.uk/index.aspx
www.makro.co.ukMarstons
Supporting Best Freehouse Pub 2010
Marston's Beer Company operates five independent local breweries - Banks's brewery in Wolverhampton, Marston's brewery in Burton on Trent, Jennings brewery in Cockermouth in the Lake District, Ringwood Brewery in the New Forest, Hampshire and Wychwood brewery in Witney in Oxfordshire, we brew some of the UK's leading ales including Marston's Pedigree, Banks's Original, Brakspear Oxford Gold, Jennings Cumberland Ale, Wychwood Hobgoblin, Mansfield and Ringwood Fortyniner.
Marston's has a strong free trade customer base which it extends its full range of support, services, purchasing power and expertise to help customers grow their business. Marston's own range of locally brewed beers (16 permanent and 48 guest seasonal ales) plus an extensive competitive wholesale range of lagers, spirits, wine and soft drinks are just the tip of the iceberg in terms of what the company offers its free trade customers. All of the business solutions and training can be accessed through Marston's dedicated customer services team or http://www.mymarstons.co.uk/ website. These services range from a print shop for POS and promotional materials and menus, energy surveys and advice, legal help, gaming machines, competitive insurance quotes, website design tool and PR support to name a few.
For more information on stocking Marston's ales please call customer services on 0800 587 0773
www.marstons.co.uk
Mitchells & Butlers
Supporting Best Community Pub 2010
Mitchells & Butlers is the leading operator of managed pubs and pub restaurants in the UK operating around 2,000 businesses offering food, drink, entertainment and accommodation in prime locations across the UK.
The Company has developed a wide range of market-leading brands and formats such as All Bar One, Vintage Inns, Toby Carvery, Ember Inns, O'Neill's, Harvester and Sizzling Pub Co. It also operates some of the most famous classic pubs in the UK, including Deacon Brodie's in Edinburgh; the White Horse in Parsons Green, London; the Horseshoe Bar in Glasgow; and the Philharmonic in Liverpool, amongst many others. With around 3% of the pubs in the UK, Mitchells & Butlers has 10% of industry sales and average weekly sales per pub of over three times that of the average UK pub.
The Company's pubs are at the heart of many local communities across the UK and Mitchells & Butlers is proud to sponsor the Community category of The Great British Pub Awards 2010, aimed at rewarding those pubs that form the very fabric of community living.
www.mbplc.comPunch Taverns
Supporting Best Newcomer 2010
It's one thing to pull pints in a pub, but imagine having the freedom and flexibility to shape that business and run it as your own. For budding entrepreneurs intent on being their own boss, the pub industry presents a wealth of exciting prospects for all and few pub companies offer the same scope of opportunities as Punch Taverns, sponsors of this year's Great British Pub Awards.
Our approach to business is simple to understand and accessible to everyone. We are passionate about the 7,100 quality pubs that we operate nationwide and are keen to work in partnership with our licensees to build long-term, sustainable businesses.
In exchange for an initial capital investment and a monthly rental fee, you have the freedom to develop the pub exactly as you want to. It's far more involved than simply being a pub manager. When you take on a pub lease you get to make all the decisions, determine the exact customer offering and recruit and develop your own staff.
All Punch Taverns' licensees benefit from an industry leading support package designed to help them maximise their pub's profitability.
From an initial assessment to look at your specific requirements, Punch will support you at every stage. Our BII accredited Charter clearly outlines the expectations on both sides and our award winning training courses and dedicated Business Relationship Managers all help us to build long-term, open and honest relationships with our licensees.
So, if you're passionate about running one of our pubs then give us a call on 0844 8483279.
www.punchtaverns.comRedtooth
Supporting Best Poker Pub of the Year 2010
Redtooth Poker is proud to bring a brand new category to the Great British Pub Awards 2010: The Best Poker Pub of the Year.
Live pub poker games are fast-becoming a great way to pull the punters in through the door on quieter nights and we're looking for great operators who really make the most of their poker nights. How has poker increased your turnover, how do you promote it and what are those extra special touches that your customers keep coming back for? At Redtooth we believe that people go to pubs to be entertained and for a great night out so we're looking for the pubs that really go that extra mile.
At the forefront of live poker in pubs for the last three years, Redtooth Poker has gone from strength to strength in supporting pubs throughout the UK with their national pub poker leagues and they now have nearly 90,000 registered players.
Pete Thompson at The Queen Hotel in Sheffield has found that live poker games have really helped his Monday night trade, but let him tell you more about it www.redtoothcreativesolutions.com/punch
www.redtoothpoker.com
Steribev
Supporting Green Pub of the Year 2010
When Green Means Profit
SteriBev is a revolutionary eco-friendly sanitisation and sterilisation product. We believe our company and product values are central to supporting the environment and this is why we are proud to sponsor the first ever Best Green Pub Award.
The Award reflects how more and more licensees are putting environmental sustainability at the heart of their business philosophy and how this can enhance commercial success.
The pioneering SteriBev formula works by mirroring the human defence mechanism. It is proven to be very effective and yet it contains no toxins, enabling the catering and hospitality sectors to meet top hygiene standards at no cost to the environment.
Using Steribev to remove yeast and biofilm requires no soaking or rinsing. There is no impact on taste and cleaning times are considerably reduced, usually by up to fifty percent. As well as the impressive eco-environment factors, there are huge cost-savings in downtime, cleaning and staff management.
SteriBev can totally wipe out, on contact, life-threatening germs such as MRSA, C.Diff and Salmonella and there are no waste disposal issues. The product, which has a shelf life of two years, can be simply poured away and is not hazardous to handle, with no COSHH or disposal implications.
Going for green isn't just about keeping food miles as low as possible and reducing your carbon footprint. It also means looking at sustainable issues and how you can lessen chemical output without compromising on quality.
SteriBev eliminates the use of toxins, minimises chemical footprint and saves on time and money.
Cheers to all those who are passionate about the planet and good luck to all entrants.
Steribev
HypoTech Ltd
http://www.hypotech.co.uk/
E: info@hypotech.co.uk
T: 0845 519 0901

